A note from the founder
Hello,
Chateau Mojo is a grand name for a small business. It’s one person, and that person is me.
I’m an AI optimist, and a practical one. I use these tools every day, and in the past year they’ve changed how my own work gets done.
The same shift is reaching the people you sell to. Buyers ask ChatGPT, Gemini and Perplexity before they ever reach Google, and software agents are starting to research, compare and shortlist on their behalf. Some businesses are adapting. Many are already falling behind without knowing it, because the old dashboards still look fine.
I don’t think the answer is predicting exactly where this goes. Nobody can. The answer is building a business that gets stronger when things change: one that notices shifts early, tests quickly and keeps what works. The word for that is antifragile, and it’s what I want for Chateau Mojo and for every client I work with.
Search is where I start, because it’s where the change shows up first. I’ve spent twelve years in SEO, including a stretch at My Little Big Web, an award-winning agency in Montreal. I still judge the work by what it earns, and I keep a second scoreboard for whether AI answers name you and cite your pages.
Over time I expect this work to reach past search and into how your business runs day to day. For now I’d rather do one thing very well, and help you get ready for what comes next.
You’ll work with me directly. If what you need isn’t what I do, I’ll tell you.
Thanks for reading. I’d like to hear what you’re building.
The same page, as search engines and AI assistants read it. This is the structured data in its code: who I am, what I know and where else to find me.
{
"@context": "https://schema.org",
"@type": "Person",
"@id": "https://chateaumojo.com/about/#jeremy",
"name": "Jeremy McWilliams",
"url": "https://chateaumojo.com/about/",
"jobTitle": "SEO and AI search consultant",
"description": "Founder of Chateau Mojo. Twelve years in SEO across ecommerce, health and wellness, biotech and B2B. Sets the strategy and does the work himself.",
"worksFor": {
"@type": "Organization",
"@id": "https://chateaumojo.com/#org",
"name": "Chateau Mojo"
},
"knowsAbout": [
"Search engine optimization",
"Technical SEO",
"SEO content strategy",
"Answer engine optimization",
"Generative engine optimization",
"AI search visibility"
],
"image": "https://chateaumojo.com/_astro/jeremy.BflDa3em.jpg",
"sameAs": [
"https://www.linkedin.com/in/jeremy-mcwilliams/",
"https://x.com/jermojo"
],
"publishingPrinciples": "https://chateaumojo.com/editorial-guidelines/"
}
